Novartis

Airport(s): Chicago O'Hare

Campaign Launch: June 2010

Ad Configuarations: Multiple 35' Ad Displays

 

Overview: 

Drug-maker Novartis utilized Baggage Carousel Advertisements as part of their effort to reach attendees of this year's ASCO convention in Chicago.  Combining multiple 35' baggage carousel graphics in ORD terminal 1 and 3 they were able to target arriving passengers on United and American Airline flights