General Jackson Showboat

Airport(s): Nashville International

Campaign Launch: June 6, 2011

Ad Configuration: Multiple 10' Displays Spaced Evenly Around Carousel Track


Overview:   Arriving passengers to Nashville are met at the baggage carousel by an invitation to the showboat, where 2 live music shows and cruises take place daily.  The campaign launched just in time to greet arriving travelers to at least two music events in the area - CMA Music Festival and Bonnaroo.