Novartis

Airport(s): Atlanta Hartfield Jackson / Philidelphia International / Seattle / Tacoma

Campaign Launch: Summer / Winter 2009

Ad Configuration: Multiple 20' Ad Displays

 

Overview: Zagg, the maker of the "invisible Shield" screen protectors for iPhones and other devices advertised their unique product to the arriving passengers of three airports in 2009, raising both brand / product awareness as well as driving passengers to kiosks located within the terminal.